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Customer reviews are an important tool in promoting your business. Positive reviews can attract new customers, and negative reviews can scarend potential customers away. But how to motivate customers to leave a review? In this article, we will imagine 10 ways to increase the number of reviews and use them to promote your business.
Reviews of promotion
Customer reviews can be a powerful tool in promoting your business. Here are a few ways to use customer reviews to promote your business:
Positive feedback can attract new customers. Put positive reviews on your website, social media and other online platforms. This will help to convince potential customers as your product or service.
Negative reviews can be an opportunity to improve your product or service. Answer negative reviews, offer a solution to the problem and try to correct the error. This can help convince the customer of your service and shopify website design show that you value your customers.
Use customer reviews to improve SEO. The more positive reviews on your website or third-party sites with reviews (Yandex Maps, 2GIS, TripAdvisor, ProDoctorov, Flamp, etc.), the higher your position in the search results will be. This will help to attract new customers and increase sales.
Promotion through reviews
Customer reviews can be used to promote your business. But how do you use them to promote your business? We tell you:
Post reviews on your website. This will help convince potential customers as your product or service and increase your trust in your brand.
Use feedback in advertising campaigns. Post quotes from positive reviews on your site, in advertising banners or on social networks. This can attract the attention of potential customers and convince them to buy your product or use the service.
Create a loyalty program for customers who leave reviews. This can be a discount on the next purchase or a free gift. This motivates customers to leave reviews and increases loyalty to your brand.
Collaborate with influential bloggers or reviewers. They can leave a review about your product or service on their platform and attract new customers.
How to motivate customers to leave a review?
Now that you know how to use feedback to promote your business, let’s look at how to motivate customers to leave a review. Here are 10 ways:
Remember about the possibility to leave a review
Sometimes customers just forget to leave a review. To prevent this from happening, remind them of this opportunity. This can be done in an email, on the screen after placing an order, on a business card, on a check or when leaving the store.
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